Marketing Work Management

A range of Encode solutions allowing you to maximise productivity and free your team to deliver a higher business impact.

Book a meeting
Instore Signage
Use case

What can Encode Marketing Work Management do for you?

Encode’s marketing orchestration solution provides marketers with detailed visibility of resources and work status. It is designed to streamline your entire marketing campaign & content lifecycle - and create full transparency.

Manage the marketing activity planning and share with all stakeholders to create full transparency
Manage the marketing activity planning and share with all stakeholders to create full transparency
Eliminate manual handling across the entire workflow
Eliminate manual handling across the entire workflow
Predict and be in control of any changes in the production planning
Predict and be in control of any changes in the production planning
Instore Signage – 1

Encode reduces complexity and provides a structured overview of our most important processes. Not only it has reduced time-to-market dramatically, but also has become a highly sought-after solution within our company.

Finbarr González O'Sullivan
Marketing Manager, AgroSevilla.

Solve the problem with Encode Marketing Work Management

What is the challenge?

Teams and partners are not aligned on all plans from request through to execution in order to deliver meaningful marketing at scale.

What is the solution?

An adaptable platform that is tailored to you unique marketing and creative operations’ needs - not the other way around.

What is the outcome?

Reduce time to execute by 50% and significantly increase the quality and quantity of content that can be activated without adding more resources.

Features

Visualise campaign plans

NEW! Kanban view to support the progress and management of campaigns
NEW! Kanban view to support the progress and management of campaigns
NEW! Timeline view to monitor campaign progress at-a-glance within the calendar, or drill into supporting activity
NEW! Timeline view to monitor campaign progress at-a-glance within the calendar, or drill into supporting activity
Provide visibility of all campaigns and activities across teams to encourage collaboration
Provide visibility of all campaigns and activities across teams to encourage collaboration
Get a global overview across all planned and in-flight campaigns with updates in real-time
Get a global overview across all planned and in-flight campaigns with updates in real-time
Marketing Work Management
Features

Manage marketing budgets

Establish global marketing objectives and ensure alignment of all projects to corporate goals
Establish global marketing objectives and ensure alignment of all projects to corporate goals
Ditch the messy budget spreadsheets and remove planning silos
Ditch the messy budget spreadsheets and remove planning silos
Track budget health with clear visibility into the actual spend on individual marketing initiatives
Track budget health with clear visibility into the actual spend on individual marketing initiatives
Marketing Work Management – 1
Features

Manage complex, global marketing projects

Centralise briefs — ensuring team members are aligned on priorities and ready to meet deadlines
Centralise briefs — ensuring team members are aligned on priorities and ready to meet deadlines
Track response and resolution times for requests against goal KPIs to evaluate performance
Track response and resolution times for requests against goal KPIs to evaluate performance
Identify roadblocks and improve future workflows and processes
Identify roadblocks and improve future workflows and processes
Marketing Work Management – 3
Features

Collaborate on content, creative and campaigns.

Markup video, HTML, PDFs, images, and other formats with drawings, highlights and comments
Markup video, HTML, PDFs, images, and other formats with drawings, highlights and comments
NEW! Split view for fast comparisons between different versions to view differences
NEW! Split view for fast comparisons between different versions to view differences
Share with all stakeholders to create full transparency
Share with all stakeholders to create full transparency
Marketing Work Management – 4
Features

Maintain total control of your brand

Secure efficient brand distribution - smooth distribution of assets from platform to user
Secure efficient brand distribution - smooth distribution of assets from platform to user
Protect brand identity - pre-defined assets are always on-brand and accessible from one place
Protect brand identity - pre-defined assets are always on-brand and accessible from one place
Streamline processes to unify the entire marketing team
Streamline processes to unify the entire marketing team
Marketing Work Management – 5
Features

Measure and optimise your strategy

Real-time visibility into forecasts, what’s already been spent, and what’s remaining
Real-time visibility into forecasts, what’s already been spent, and what’s remaining
Track the effectiveness of each marketing activity and adapt campaigns and workflows as required
Track the effectiveness of each marketing activity and adapt campaigns and workflows as required
Easily shift budget to the highest performing initiatives
Easily shift budget to the highest performing initiatives
Read about the platform
Arrow right
Home 2

Discover more related content

Pendo Proofing
Blog post

Our partnership with Pendo

Read why we teamed up with Pendo to provide companies with structured onboarding processes that are intuitive, easy to follow, and motivational.

Read more
Arrow right
Approval Whiteapper UNGRADED
White paper

Proofing done right

Minimise the time spent on approvals, speed up production time and increase efficiency in your marketing production processes.

Read more
Arrow right
Mf UNGRADED
Blog post

Strategic approval process

The main reason for using approval workflows is to optimise and shorten the time spent on the process.

Read more
Arrow right

Ready to get started?

Our in-house experts can walk you through everything you need to know.

Request a demo